Tips to Run a Successful Directory - views and 1 Comment

Having some experience in making a good directory, we would like to share it with new directory owners. Add some tips which we may have missed.

Building it:

* Get a good domain name, will help you a great deal!
* Get a unique design, the defauly directory design won’t help you a great deal
* Choose a script that suits your needs.
* Various mods are now available. Add them as features to your directory. Be unique and don’t copy other successful directories
* Don’t collect databases lying around and apply them on your directory. Its duplicate content. Manually add as many categories as possible to give the customer value for money and the user precision
* Directories are supposed to provide information, add original content on your directory related to your niche. If it is a general directory, add all you can!

Development:

* Keep updating the directory by adding mods, original content, offers for your customers
* Don’t focus on PR, focus on developing your SERP rankings and PR will take care of itself
* Don’t link exchange and fill your footers or sidebars with unwanted outgoing links
* Add high ranking websites like Google, Yahoo, NASA by yourself
* Edit, change and review each link to make it unique. You don’t want same descriptions of a website in each directory
* Re-build your category cache regularly
* Get yourself listed in other stronger directories and websites
* Release freebies like free WP and Directory themes and templates
* Take user feedback and work on it

One final tip: Don’t follow the crowd, you are unique and so is your website. Think out of the box and show them what you can do!!